Private Vs Public image – are you authentic in your job?

Posted June 15th, 2018


Eather Recruitment and Labour Hire - people


Do you portray authenticity? what is your personal brand?

what are you doing to enhance or even align with the image you want to project?  Your Job  and career prospects may depend upon this!


Due to the massive growth in social media – The lines between personal, professional, public and private business is becoming more blurred….who you are; what your business values are; how you behave and communicate is now so visible and so accessible to so many.

A ‘personal brand’ is in many ways synonymous with your reputation. It refers to the way other people see you. Are you a genius? An expert? Are you trustworthy? What do you represent? What do you stand for? What words pop up as soon as someone hears your name? What is your “tag line”? and is this Tag line congruent with your business message?

If you’ve been around for a while you’ve probably already developed a personal brand. People recognize your name, what you’re working on, what you offer and what you’re about. That being said, your personal brand might be a little weak and disjointed. If you’d like to make it stronger you do need to explore your life purpose/ principles/ and perceptions others may have as well as how you see yourself.

Here are some FUN, sometime deep but fruitful questions for you to help identify your image bran… like

If I was a car, I would be a


If I was an animal, I would be


Words I believe other people currently use to describe me are

Three main or key themes, of my personal identity are

Draw a suitable logo that depicts your identity

My life purpose…

My key principles that drive my life purpose are….

Perception – what are the key descriptors for my personal branding?

How can I promote my personal brand image?

Internal – some words that I use to describe myself

What I will place in my epitaph? How would you like to be remembered?

My unique personality leads me to consider the following colour/s


Ivana Agapiou

Eather Recruitment